Redefining the customer journey for founders
We use AI and automation to perfect your customer journey by connecting marketing, sales and delivery systems so your business grows quick and sustainably.



Growth Consultation
Performance Tracking
System Requests



Growth Consultation
Performance Tracking
System Requests



Growth Consultation
Performance Tracking
System Requests



Experience working with world class tech businesses
We surface the biggest opportunities and act on them

AI Implementation
Upgrade your systems with AI and automation
Integrate AI voice agents
Repurpose content without the hassle
Personalise your lead generation

AI Implementation
Upgrade your systems with AI and automation
Integrate AI voice agents
Repurpose content without the hassle
Personalise your lead generation

AI Implementation
Upgrade your systems with AI and automation
Integrate AI voice agents
Repurpose content without the hassle
Personalise your lead generation


Sales automation
Sales automation
Customer insights
Customer insights
Workflow
Workflow
Time saving
Time saving
Smart CRM
Smart CRM
Sales efficiency
Sales efficiency
Our innovative AI and automation systems support
Demand and Pipeline
Turn attention into a steady flow of right-fit opportunities.
Consistent inbound from content systems
Consistent inbound from content systems
Daily outbound that books qualified calls
Daily outbound that books qualified calls
Lead capture that segments by intent
Lead capture that segments by intent


Demand and Pipeline
Turn attention into a steady flow of right-fit opportunities.
Consistent inbound from content systems
Daily outbound that books qualified calls
Lead capture that segments by intent





Conversion and Deal Acceleration
Provide faster responses, shorter cycles and more closed revenue.
First touch in under two minutes
First touch in under two minutes
Proposals in minutes, not days
Proposals in minutes, not days
Follow-ups that never slip
Follow-ups that never slip


Conversion and Deal Acceleration
Provide faster responses, shorter cycles and more closed revenue.
First touch in under two minutes
Proposals in minutes, not days
Follow-ups that never slip
Delivery, Retention and Expansion
A seamless client journey that increases LTV and referrals.
Onboarding that feels premium and effortless
Onboarding that feels premium and effortless
Delivery that’s predictable and visible
Delivery that’s predictable and visible
Upsells and renewals that happen naturally
Upsells and renewals that happen naturally




Delivery, Retention and Expansion
A seamless client journey that increases LTV and referrals.
Onboarding that feels premium and effortless
Delivery that’s predictable and visible
Upsells and renewals that happen naturally


Results
£
m+
Revenue delivered
£
m+
Revenue delivered
£
m+
Revenue delivered
£
k
MRR achieved
£
k
MRR achieved
£
k
MRR achieved
+
Team members led
+
Team members led
+
Team members led
months
to 6 figures
months
to 6 figures
months
to 6 figures


Gavin Pieterse
Founder and Growth Strategist
Led 40+ person team at unicorn business
Built a 6-figure businesses in 6 months
Trained 100+ digital marketers
Delivered $26M+ in client revenue


Gavin Pieterse
Founder and Growth Strategist
Led 40+ person team at unicorn business
Built a 6-figure businesses in 6 months
Trained 100+ digital marketers
Delivered $26M+ in client revenue
From Unicorn Leadership to Founder Success
After years leading large teams and delivering digital programs at world-class tech companies like Google, Sky, and Meta, plus building his own six-figure business, Gavin now partners with founders to solve real growth problems using AI and automation.
He studies your business, finds the bottleneck and implements the systems to drive results.
"AI and automation are no longer nice to haves in your business, they are must haves in order to start, grow and scale your business."
After years leading large teams and delivering digital programs at world-class tech companies like Google, Sky, and Meta, plus building his own six-figure business, Gavin now partners with founders to solve real growth problems using AI and automation.
He studies your business, finds the bottleneck and implements the systems to drive results.
"AI and automation are no longer nice to haves in your business, they are must haves in order to start, grow and scale your business."


Gavin Pieterse
Founder and Growth Strategist
Led 40+ person team at unicorn business
Built a 6-figure businesses in 6 months
Trained 100+ digital marketers
Delivered $26M+ in client revenue
From Unicorn Leadership to Founder Success
After years leading large teams and delivering digital programs at world-class tech companies like Google, Sky, and Meta, plus building his own six-figure business, Gavin now partners with founders to solve real growth problems using AI and automation.
He studies your business, finds the bottleneck and implements the systems to drive results.
"AI and automation are no longer nice to haves in your business, they are must haves in order to start, grow and scale your business."
How we work

1
Discovery
Align on growth goals and bottlenecks; walk away with clarity on the biggest opportunities.

1
Discovery
Align on growth goals and bottlenecks; walk away with clarity on the biggest opportunities.

1
Discovery
Align on growth goals and bottlenecks; walk away with clarity on the biggest opportunities.

2
Audit & Roadmap
Map your current processes and tech stack, then deliver a prioritised action plan with KPIs.

2
Audit & Roadmap
Map your current processes and tech stack, then deliver a prioritised action plan with KPIs.

2
Audit & Roadmap
Map your current processes and tech stack, then deliver a prioritised action plan with KPIs.

3
Build
Install the chosen systems with AI automation: demand capture, speed-to-lead, CRM, proposals and follow-ups, co-built with your team.

3
Build
Install the chosen systems with AI automation: demand capture, speed-to-lead, CRM, proposals and follow-ups, co-built with your team.

3
Build
Install the chosen systems with AI automation: demand capture, speed-to-lead, CRM, proposals and follow-ups, co-built with your team.

4
Implement & Optimise
Launch safely, train your team, track KPIs weekly, and iterate to raise conversions, cut busywork and scale what works.

4
Implement & Optimise
Launch safely, train your team, track KPIs weekly, and iterate to raise conversions, cut busywork and scale what works.

4
Implement & Optimise
Launch safely, train your team, track KPIs weekly, and iterate to raise conversions, cut busywork and scale what works.
What others are saying

George M
Regional Director
"...solution focused and business minded. "
"Gavin has been incredible to work with for half a decade!! He is a thorough professional: diligent, action-orientated, solution focused and business minded. His ability to thrive within a challenging, hyper growth environment has been nothing short of impressive throughout. Jealous of those who’ll now have the privilege to work with Gavin."

George M
Regional Director
"...solution focused and business minded. "
"Gavin has been incredible to work with for half a decade!! He is a thorough professional: diligent, action-orientated, solution focused and business minded. His ability to thrive within a challenging, hyper growth environment has been nothing short of impressive throughout. Jealous of those who’ll now have the privilege to work with Gavin."

George M
Regional Director
"...solution focused and business minded. "
"Gavin has been incredible to work with for half a decade!! He is a thorough professional: diligent, action-orientated, solution focused and business minded. His ability to thrive within a challenging, hyper growth environment has been nothing short of impressive throughout. Jealous of those who’ll now have the privilege to work with Gavin."

Tobes W
Programme Manager
"...outcomes-oriented and deeply people-centred"
"As an senior operations and learning manager, Gavin excels at growing and developing team members and other leaders. He has an exceptional ability to be both outcomes-oriented and deeply people-centred, understanding the intricate balance between driving results and ensuring team well-being."

Tobes W
Programme Manager
"...outcomes-oriented and deeply people-centred"
"As an senior operations and learning manager, Gavin excels at growing and developing team members and other leaders. He has an exceptional ability to be both outcomes-oriented and deeply people-centred, understanding the intricate balance between driving results and ensuring team well-being."

Tobes W
Programme Manager
"...outcomes-oriented and deeply people-centred"
"As an senior operations and learning manager, Gavin excels at growing and developing team members and other leaders. He has an exceptional ability to be both outcomes-oriented and deeply people-centred, understanding the intricate balance between driving results and ensuring team well-being."

Sadaquat K
Programme Manager
"...one of the highest performing across the org"
"Gavin has a special talent for simplifying and prioritising objectives. When everything seems to feel important, Gavin helps you cut through the noise and focus on what will make the biggest difference. That’s how our team maintained itself as one of the highest performing across the org."

Sadaquat K
Programme Manager
"...one of the highest performing across the org"
"Gavin has a special talent for simplifying and prioritising objectives. When everything seems to feel important, Gavin helps you cut through the noise and focus on what will make the biggest difference. That’s how our team maintained itself as one of the highest performing across the org."

Sadaquat K
Programme Manager
"...one of the highest performing across the org"
"Gavin has a special talent for simplifying and prioritising objectives. When everything seems to feel important, Gavin helps you cut through the noise and focus on what will make the biggest difference. That’s how our team maintained itself as one of the highest performing across the org."

Max R
CEO & Founder
"Gavin’s approach was not only practical but incredibly insightful.."
"I can’t recommend him highly enough! Gavin’s approach was not only practical but incredibly insightful, providing real-world steps that were easy to implement right away. He took complex concepts and broke them down into actionable strategies, making it easier to grasp and apply"

Max R
CEO & Founder
"Gavin’s approach was not only practical but incredibly insightful.."
"I can’t recommend him highly enough! Gavin’s approach was not only practical but incredibly insightful, providing real-world steps that were easy to implement right away. He took complex concepts and broke them down into actionable strategies, making it easier to grasp and apply"

Max R
CEO & Founder
"Gavin’s approach was not only practical but incredibly insightful.."
"I can’t recommend him highly enough! Gavin’s approach was not only practical but incredibly insightful, providing real-world steps that were easy to implement right away. He took complex concepts and broke them down into actionable strategies, making it easier to grasp and apply"

Mel L
Founder
"...always produces a great result."
"I've worked with Gavin for around six months in my capacity as an independent consultant. Gavin has been a reliably good quality professional who can turn round requests for his marketing and branding skills in rapid order and always produces a great result."

Mel L
Founder
"...always produces a great result."
"I've worked with Gavin for around six months in my capacity as an independent consultant. Gavin has been a reliably good quality professional who can turn round requests for his marketing and branding skills in rapid order and always produces a great result."

Mel L
Founder
"...always produces a great result."
"I've worked with Gavin for around six months in my capacity as an independent consultant. Gavin has been a reliably good quality professional who can turn round requests for his marketing and branding skills in rapid order and always produces a great result."

Elijah D
Partner Manager
"His energy, market insight and vast experience helped..."
"His energy, market insight and vast experience helped me to secure a full time position with Google and led me to become a CSS Partner Manager within Google Shopping division overseeing clients within the EMEA region and managing around $160 million of digital ad spend."

Elijah D
Partner Manager
"His energy, market insight and vast experience helped..."
"His energy, market insight and vast experience helped me to secure a full time position with Google and led me to become a CSS Partner Manager within Google Shopping division overseeing clients within the EMEA region and managing around $160 million of digital ad spend."

Elijah D
Partner Manager
"His energy, market insight and vast experience helped..."
"His energy, market insight and vast experience helped me to secure a full time position with Google and led me to become a CSS Partner Manager within Google Shopping division overseeing clients within the EMEA region and managing around $160 million of digital ad spend."
Find the right path for your needs
Choose monthly pay as you go or buy 3 months and get 3 months free
Monthly
3 Month Package
Get One Month FREE
One-Off Project
For B2B teams needing quick system implementation. Prices starting at:
£949
per system + VAT
Features Included:
60 min discovery and solution map
One high-leverage automation
7 day implementation
SOP docs and video walkthrough
30 day post implementation support
Most Popular
AI Automation Partner
For B2B teams wanting meaningful systems and maintenance every month.
£3,795
/month + VAT
Features Included:
Unlimited system requests
1-3 custom builds each month
Weekly strategy session with Gavin
Fast replies (next business day)
Urgent support ≤ 4 hours (UK)
Weekly report + simple numbers
Ongoing system maintenance
Fractional CMO/COO
For high-growth B2B orgs seeking exec-level ownership of marketing and ops.
£4,795
/month + VAT
Features Included:
Everything in Automation Partner +
Quarterly planning + OKRs
Unlimited 1:1 access to me
1 day/week on top of build hours
Team management (marketing/ops)
A-player recruitment
Training and enablement
Monthly
3 Month Package
Get One Month FREE
One-Off Project
For B2B teams needing quick system implementation. Prices starting at:
£949
per system + VAT
Features Included:
60 min discovery and solution map
One high-leverage automation
7 day implementation
SOP docs and video walkthrough
30 day post implementation support
Most Popular
AI Automation Partner
For B2B teams wanting meaningful systems and maintenance every month.
£3,795
/month + VAT
Features Included:
Unlimited system requests
1-3 custom builds each month
Weekly strategy session with Gavin
Fast replies (next business day)
Urgent support ≤ 4 hours (UK)
Weekly report + simple numbers
Ongoing system maintenance
Fractional CMO/COO
For high-growth B2B orgs seeking exec-level ownership of marketing and ops.
£4,795
/month + VAT
Features Included:
Everything in Automation Partner +
Quarterly planning + OKRs
Unlimited 1:1 access to me
1 day/week on top of build hours
Team management (marketing/ops)
A-player recruitment
Training and enablement
Monthly
3 Month Package
Get One Month FREE
One-Off Project
For B2B teams needing quick system implementation. Prices starting at:
£949
per system + VAT
Features Included:
60 min discovery and solution map
One high-leverage automation
7 day implementation
SOP docs and video walkthrough
30 day post implementation support
Most Popular
AI Automation Partner
For B2B teams wanting meaningful systems and maintenance every month.
£3,795
/month + VAT
Features Included:
Unlimited system requests
1-3 custom builds each month
Weekly strategy session with Gavin
Fast replies (next business day)
Urgent support ≤ 4 hours (UK)
Weekly report + simple numbers
Ongoing system maintenance
Fractional CMO/COO
For high-growth B2B orgs seeking exec-level ownership of marketing and ops.
£4,795
/month + VAT
Features Included:
Everything in Automation Partner +
Quarterly planning + OKRs
Unlimited 1:1 access to me
1 day/week on top of build hours
Team management (marketing/ops)
A-player recruitment
Training and enablement
Frequently Asked Questions
What do you actually do?
We plan, build and run AI automation systems to improve your business and marketing systems. That means content, SEO, fast speed-to-lead, AI follow-ups, proposals in minutes and a clean CRM— plus email campaigns, social posting, and landing pages that capture leads. Everything plugs into your stack and is measured. The goal is simple: more good leads, faster sales and smoother delivery.
How can we work with you?
Who is this for?
How much does it cost?
How fast will we see results?
What is in the One-Off Project?
What’s the difference between Automation Partner and Fractional?
How much of Gavin’s time do we get?
Do you work with our current tools? Can you help us switch?
What KPIs do you track?
How do you work with our team?
Do we get training and handover?
Is our data safe and GDPR compliant?
Can we pause or cancel?
What if something is not working?
What do you actually do?
We plan, build and run AI automation systems to improve your business and marketing systems. That means content, SEO, fast speed-to-lead, AI follow-ups, proposals in minutes and a clean CRM— plus email campaigns, social posting, and landing pages that capture leads. Everything plugs into your stack and is measured. The goal is simple: more good leads, faster sales and smoother delivery.
How can we work with you?
Who is this for?
How much does it cost?
How fast will we see results?
What is in the One-Off Project?
What’s the difference between Automation Partner and Fractional?
How much of Gavin’s time do we get?
Do you work with our current tools? Can you help us switch?
What KPIs do you track?
How do you work with our team?
Do we get training and handover?
Is our data safe and GDPR compliant?
Can we pause or cancel?
What if something is not working?
What do you actually do?
We plan, build and run AI automation systems to improve your business and marketing systems. That means content, SEO, fast speed-to-lead, AI follow-ups, proposals in minutes and a clean CRM— plus email campaigns, social posting, and landing pages that capture leads. Everything plugs into your stack and is measured. The goal is simple: more good leads, faster sales and smoother delivery.
How can we work with you?
Who is this for?
How much does it cost?
How fast will we see results?
What is in the One-Off Project?
What’s the difference between Automation Partner and Fractional?
How much of Gavin’s time do we get?
Do you work with our current tools? Can you help us switch?
What KPIs do you track?
How do you work with our team?
Do we get training and handover?
Is our data safe and GDPR compliant?
Can we pause or cancel?
What if something is not working?

Give Us 30 Minutes
We'll show you the fastest path to grow and scale your business through Al and automation.

Give Us 30 Minutes
We'll show you the fastest path to grow and scale your business through Al and automation.

Give Us 30 Minutes
We'll show you the fastest path to grow and scale your business through Al and automation.