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Privacy Policy

Welcome to Ideal & Digital. We value your privacy and are committed to safeguarding your personal data. This privacy policy outlines how we collect, use, share, and protect your information in compliance with GDPR.

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1. Who We Are

Business Name: Ideal and Homely Ltd trading as Ideal and Digital.
Registered Address: The Residence, Wycombe Road, HP14 4EA.
Contact Information: If you have questions about this policy, contact us at info@idealanddigital.com.​

2. Personal Data We Collect

We collect various types of personal data, including:

  • Contact Information: Name, email, phone number.

  • Technical Information: IP address and cookies.

  • Payment Information: Payment details for service transactions.

 

How We Collect Data:

  • Contact Forms: To respond to inquiries.

  • Newsletter Sign-Ups: To keep you informed about our services.

  • Cookies and Tracking: To understand website usage.

 

Purpose of Collection:

  • Customer Service: To provide and improve services.

  • Marketing: To send promotional content.

  • Analytics: To enhance website experience.​

3. How We Use Your Data

We use the data collected for:

  • Providing Services: To manage and deliver our services.

  • Marketing Communications: Sending newsletters and promotional content (with consent).

  • Personalisation: To enhance your user experience.

 

Legal Basis for Processing:

  • Consent: For marketing, cookies, and newsletters.

  • Contract Performance: For fulfilling service agreements.

  • Legitimate Interests: For website analytics and business optimization.​

4. Data Sharing

We share your data with third parties when necessary:

  • Google Analytics: For website analytics (cookies).

  • Email Marketing Platforms: For sending newsletters (name and email address).

  • Calendly: For booking discovery calls (name, email).

  • Zoom: For hosting virtual meetings.

 

Data Transfer Outside the EEA: We do not transfer your data outside the European Economic Area (EEA).

5. Cookies and Tracking Technologies

We use the following types of cookies:

  • Analytical Cookies: To understand user behavior and improve our site.

  • Functional Cookies: To enhance user experience.

 

Cookie Consent: We obtain consent through a pop-up banner at the bottom of the page.

6. Your Rights

Under GDPR, you have the following rights:

  • Access: Request a copy of your personal data.

  • Rectification: Correct any inaccurate data.

  • Erasure: Request deletion of your data (under certain conditions).

  • Restriction: Limit the use of your data.

  • Portability: Receive a copy of your data in a portable format.

  • Objection: Object to data processing for marketing.

 

How to Exercise Your Rights: Contact us at info@idealanddigital.com.

7. Data Retention

We retain personal data:

  • Client Information: Until service completion plus 1 year.

  • Marketing Data: Until you withdraw your consent.

  • Analytics Data: Retained for up to 26 months.​

8. Security Measures

We use industry-standard practices to protect your data, including:

  • Encryption: Data is encrypted during transmission.

  • Access Controls: Limited access to personal data to authorized personnel.

  • Third-Party Security: We rely on security protocols provided by platforms like Wix and Calendly.

9. Updates to This Privacy Policy

We may update this policy periodically. All changes will be posted on this page.

10. Complaints and Contact Details

If you have concerns about your data:

  • Internal Contact: Email us at info@idealanddigital.com.

  • Supervisory Authority: You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your rights have been violated.

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